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What Funders Want: What Board Members Need to Know About Fundraising and Funding Strategies
Facilitating Organization and Name of Facilitator: Capital Strategists Group, Tom Ralser, President
Location: Embassy Suites, Rogers AR
Day of Week, Date, and Time: April 22, 8:30 to 3:30
Targeted Audience: Board Members and Executive Directors from nonprofit organizations with the following characteristics:
- Annual budgets under $10 million
Executive Directors and Board members who find their organizations are facing the following:
- Less funding from traditional sources
- An uncertain financial future
- Less than anticipated grant funding
- Less than stellar fundraising campaigns
- More competition for existing funding sources
Program Description: This workshop will allow executive directors and board members to:
- Differentiate between the various activities of fundraising and learn why the activities alone are not a funding strategy
- Understand the importance of funder motivations
- Explore some widely held misconceptions about fundraising and what really works in the new, tight-money economy
- Be exposed to recent research on funding strategies and funding models
- Develop their own funding strategy that respects their likely sources of funding, the motivations of funders, and the outcomes they deliver
Program Goals/Objectives/Outcomes:
Based on the experience of “in the trenches” fundraising on a national basis, this program will promote an understanding of funding concepts and/or processes in three major areas:
Fundraising
- Fundraising models: volunteer vs. professional solicitation
- Board involvement in fundraising: alternatives and applications
- Pros and Cons of The Big 4: Events, Campaigns, Fee for Service, and Grants
Funding Strategies
- Recent research on 10 funding models
- Matching strategy to your organization: one size does not fit all
- The importance of funder characteristics: motivations, source of funds, and decision makers
- Funding portfolio considerations: diversification vs. focus
- The importance of a long term financial sustainability plan
What Funders Want
- Funder motivations
- The importance of credibility: delivering on promises
- Community impact: outcomes do matter
- Communication: don’t assume funders get it
These areas will be interactively addressed during the workshop, and participants will leave with a funding framework for their organization that day.
Program Value: One day of on-site consulting is normally billed at $1,500/day
Program Fee: $150/organization (two individuals per organization) includes lunch and refreshments
Maximum number of participants: Maximum of 15 organizations, with a minimum of six organizations
Deadline to express interest: February 15, 2010
Program interest may be expressed by contacting:
Marie Carlson at mariec@capitalstrategists.com or (407)729-8464
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